Return to: Business NewsTheindiglobal Releases Bedding Trends Report Based on 10,000+ Customer Orders Handloom Cotton and Hand Block Print Dominate Indian Home Buying in 2026Data from over 10,000 orders placed on Theindiglobal between 2023 and mid-2026 shows a clear and consistent shift in what Indian home buyers want from their bedding breathable fabric, muted colours, and verified artisan-made products over synthetic alternatives. Gurgaon Haryana, India July 2026 Theindiglobal, an Indian handloom home textiles brand working directly with 50+ artisan families across Rajasthan, Uttar Pradesh, South India, and Maharashtra, today released its Bedding Trends Report 2026 drawn from purchase data, customer feedback, and repeat order patterns across more than 10,000 orders since the brand launched in 2023. The report is the first of its kind from a direct-to-artisan Indian handloom brand and covers what Indian buyers are actually choosing when fabric type, size, colour, and occasion are all factored in together. Key Findings Handloom cotton is the most reordered product category Customers who purchased a handloom solid cotton bedsheet returned to buy again at a higher rate than any other product category on the platform. The most common reason cited in feedback the sheet got noticeably softer after washing rather than rougher, which was unexpected for buyers coming from polycotton or microfibre. King size has overtaken double as the most ordered bedsheet size For the first time since Theindiglobal launched, king size bedsheets became the highest volume size category in the first half of 2026. Double size held that position consistently through 2023 and 2024. The shift reflects Indian households upgrading to larger mattresses and becoming more aware of proper mattress coverage; a double sheet on a king mattress doesn't tuck properly, and buyers are now ordering by mattress measurement rather than bed frame size. Navy blue, terracotta, and warm beige are the three top performing colours in 2026 Across all bedsheet orders placed between January and June 2026, these three shades accounted for the highest sales volume. Bright reds and yellows which performed strongly in 2023 have dropped significantly. The shift mirrors the broader Indian interior design move toward muted, earthy palettes that make a bedroom feel calm rather than decorated. Hand block printed bedsheets are the dominant choice for gifting occasions For wedding, housewarming, and corporate gifting orders, hand block printed cotton at 400 TC was chosen over solid handloom in the clear majority of purchases. Buyers associate the visible craft of block printing with premium value when the product is intended as a gift even when the price difference between solid and block print options is modest. First-time handloom buyers are the fastest growing customer segment Buyers who explicitly mention in feedback that this was their first handloom purchase represent a growing share of new orders. Most describe the same experience they expected the fabric to feel similar to their existing cotton sheets, and it didn't. The breathability and the softening with washing surprised them. This segment is also the most likely to leave a review and the most likely to refer others. Media Contact Website: www.Theindiglobal.com Email: care@Theindiglobal.com Phone: +91-9717566621 Instagram: @Theindigl ... News Release: Theindiglobal Releases Bedding Trends Report Based on 10,000+ Customer Orders Handloom Cotton and Hand Block Print Dominate Indian Home Buying in 2026 Submitted on: September 17, 2026 06:41:23 AM Submitted by: theIndiglobal On behalf of: www.theindiglobal.com/ |