Return to: Business NewsJamieson & Smith Champions Fair Isle Knitting as a Living Shetland TraditionShetland, UK - Jamieson & Smith (Shetland Wool Brokers LTD) proudly continues to preserve and promote the centuries-old art of Fair Isle Knitting — a technique born in the remote isles of Shetland that has captured imaginations worldwide. A Celebration of Cultural Craftsmanship From its earliest days as a practical way for islanders to stay warm, Fair Isle knitting has grown into a recognized symbol of Shetland’s cultural identity. This intricate style of stranded colorwork is more than just a textile tradition — it’s a story told in wool. Jamieson & Smith, deeply rooted in the Shetland community, has been instrumental in supporting the local knitting economy and ensuring that Fair Isle techniques are passed from one generation to the next. The Art Behind the Pattern Fair Isle knitting is easily recognized by its detailed, geometric motifs and colorful designs. Using only two colors per row, knitters create flowing patterns with rhythm and balance. Stranding yarn across the back of the fabric, maintaining tension, and following complex charts are all key parts of this time-honored skill. Each piece reflects the craftsperson’s eye for detail and dedication to tradition. Rooted in Shetland Wool Shetland wool plays a vital role in making Fair Isle knitting both beautiful and functional. Naturally lightweight and warm, the wool offers the perfect grip for stranded colorwork. Its texture helps lock each stitch in place, supporting both durability and clarity of design. Jamieson & Smith continues to source, sort, and spin 100% Shetland wool, supporting crofters and maintaining the high quality needed for authentic Fair Isle knitting. Craft Meets Contemporary Relevance Today, Fair Isle knitting enjoys renewed popularity. Crafters and designers around the world are turning to traditional techniques for inspiration and sustainability. Fair Isle patterns are being embraced for their timeless aesthetic, and slow fashion advocates recognize the value of natural fibers and hand-knit garments. Jamieson & Smith stands at the intersection of past and future, offering both heritage designs and modern tools to keep the tradition thriving. Supporting Future Generations of Knitters Jamieson & Smith plays an active role in educating and inspiring new knitters. Through workshops, guides, and yarn kits, the company makes Fair Isle knitting accessible to all levels — from curious beginners to experienced makers. By connecting with schools, hosting events, and sharing resources, the company ensures that the art form remains alive, relevant, and cherished. Every strand of yarn is an invitation to create something meaningful. Contact Information Explore the tradition of Fair Isle knitting with Jamieson & Smith. Visit the store in Shetland to discover premium Shetland wool, expert guidance, and a connection to one of the world’s most enduring knitting styles. Learn more about the history, techniques, patterns, and traditional materials behind Fair Isle Knitting through Jamieson & Smith's official collection of authentic Shetland wool and resources. https://www.shetlandwoolbrokers.co.uk/fair-isle-c102x176 ... News Release: Jamieson & Smith Champions Fair Isle Knitting as a Living Shetland Tradition Submitted on: December 22, 2025 03:23:31 PM Submitted by: Jamieson Smith On behalf of: www.shetlandwoolbrokers.co.uk/fair-isle-c102x1767272 |